Your Customers are your Biggest asset.
Acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one. Why not leverage what you know about your customer base to deliver tailored campaigns instead of using a one-size-fits-all approach?
Increased Retention
Increasing customer retention by just 5% can increase profits by 25 to 95%! Whirl makes it easy to make retention a focus area.
Eliminate Data Silos
Your marketing & operations team can now work collaboratively on retention & reactivation thanks to unified data.
Reduce Overhead
We generate actionable customer segments so you’re not bogged down by spreadsheets or clumsy implementations.
Why Choose Our Services?
Our founders have developed software for hundreds of franchise organizations over the past 15+ years.
Whirl’s customer intelligence Platform Is trusted by a number of Exceptional Multi-unit Organizations
Fast-growing franchise Foxy Box Laser & Wax Bar uses Whirl to preemptively identify and address membership growth issues in new units, compared to the standard growth baseline.
Testimonial
Over the past several years, we’ve been marketing aggressively to attract new pet parents to our daycare centers.
Throughout that time, I’ve had a nagging feeling that taking a deeper dive into our customer retention patterns could accelerate our ramp and drive profit margins up significantly.
We had been experimenting with various pricing models that take a while to garner meaningful results, but thanks to Whirl and the detailed insights the software provided, we know which operations & marketing tactics maximize our customer lifetime value and can double down on what works.
Kim Hamm, President & CEO - Dogtopia CanadaOur Story & Our Founder
Our founder, Jason Kealey, has always been motivated to make material impact on the lives of small business owners such as franchisees. These individuals are pillars in our community and they’re overwhelmed with complexity. Software can help simplify operations and drive profitability.
Jason observed that the worlds of operations and marketing are slowly starting to blend.
Marketers are shifting their focus to the full customer journey, where the lifetime value of a customer depends highly on the consistency of day-to-day operations.
Operators are overwhelmed by the plethora of digital tools thrown at them. Figuring out what’s most impactful is near impossible. It’s a tough balancing act versus delighting guests in the physical world.
Making things worse, both parties struggled to get actionable data because of data silos & complex IT.
To bridge the gap, Jason believes the solution starts with a unified view of the customer journey which cohesively ties all the data available about customers into a single system. A shared environment is key to evaluating the ROI of past operational & marketing strategies, and executing new ones.
Learn more about Whirl’s founder below.
This article aims to give a simple explanation of the how we see Customer Lifetime Value here at Whirl. It sounds obvious at first, but the devil is in the details!
